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Still, Where White People Meet does have seemingly nonwhite people on its membership page: Its blog contains tips about safe dating and—perhaps the truest show of white Ameican culture—metaphors comparing love to hunting.

Sam Russell suspected his dating startup, Where White People Meet, would ruffle a few Internet feathers. But 53-year-old Russell — the former owner of a used-car empire and the resident of a Zip code that is 92.4 percent white — swears he isn’t afraid of the backlash to his brand-new dating site. and that white people faced a dearth of online dating opportunities.

While an early version has been online since August, the site officially launched last weekend when Russell unveiled an immediately divisive billboard southwest of Salt Lake City.

Although that billboard depicts a smiling white couple, Russell insists that anyone over 18 may join, regardless of race or ethnicity.

The site, which launched in early September, recently gained traction when an advertising billboard popped up outside Salt Lake City, Utah. So you're going to put up billboards here so you can meet other white singles?

Last modified 07-Jan-2017 14:40